Real Estate Virtual Assistant

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Custom Build Your Real Estate Business Model with a Real Estate Virtual Assistant

2010 is looking to be a fantastic year as a real estate virtual assistant. The beginning of the year is (or just before) is always a busy time to listen and consult with possible new clients and other real estate professionals seeking to make some real changes, try out a VA, or are just desperate for some help.

During that time its typical to hear many of the same questions, and some questions usually leads us down a path of conversation that is unfamiliar to many agents, that comes after “How many clients do I have?” and “What do I do for them?”

Answering that question can be hard  because every client has a slightly different business model, market & location, and needs. So the answers vary. That got me to thinking. How do you see a virtual assistant fitting into your business model?

I work with real estate Teams, Brokers, Top Producer’s, New Agents all with varying needs. So let’s break it down just a bit so you can see how a VA can be customized to fit your business model, and what to look for when interviewing VA’s.

Real Estate Teams: Virtual Assistance for real estate Teams is a VERY collaborative effort on everyone’s part. Communication and systems are an absolute must. There usually must always be a team manager that leads in the delegation or it should be broken down into areas of delegation for different members of the team. Calendars, planning, and conference calls are plenty. Your VA should be aware of how your team works together, and is not easily overwhelmed with working with different personalities and work styles. If learning technology is difficult for most everyone on the team, an in-office support team member might be a good first choice.

Broker Level: Communication and goal setting should be clear from Broker to Agents. Virtual Assistance at the Broker Level might mean seeking a VA with a Multi-VA Team, not a sole VA. However, a VA can be the center of your online and offline management, coordinating transactions, achieving your standards for marketing, and offer additional suite of virtual tools to aide in recruiting. A VA can also be available for any joint company branding, marketing and social media efforts. Once again processes & systems must tied and true to be the most cost effective, but a VA can help bring it all together in your office.

Experienced Agents: Experienced agents may not have the need to re-create the wheel with systems, many are in place, but streamlining, and advising on old, tired marketing practices and vendors is key.  Keeping on top of technology, implementation and becoming more efficient with online practices is key to partnering with a VA.

New Agents: Starting from scratch and getting off to a great start can be a challenge in the industry of real estate for a new agent. Building a brand that is identifiable, and individual & separate from your franchise  is key to building a business that will stand the test of time and carry you through the ups and downs of real estate. A VA can help you decide and expedite a plan for your investments into your marketing, websites, blogs and other necessities. They can help match your work-style to the social media that compliments you, and enhances your relationships online & off, builds your Sphere of Influence, and helps you manage and start your database.

Business Models can be further defined by niche models like Luxury Home Agents, and Foreclosure Agents for example.

As you can see, the needs can be broad for your business model. Knowing where to start adding in leverage, support and productivity does take some time and thought, but you’ll know when you have found the right match when your VA can help you customize and grow your real estate business model.

 

Copyright 2010 Laura Monroe | Real Estate Virtual Assistant| Creative Agent Solutions.com

 

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Copyright 2010 Laura Monroe | Real Estate Virtual AssistantCreative Agent Solutions.com

Zillow Announces Rental Listings!

This is really cool!!! Whether you are a homeowner wanting to rent your home, or an agent who has rental properties, having a comprehensice place to find rentals, compare prices, and see rentals on a mpa is just something that Craigslist doe not offer! Judos to Zillow!!!

Via Sara Bonert {Real Estate Internet Marketing} (Zillow):

I have an investment property in Florida. In the last three years, twice I’ve listed it for sale. Twice I’ve ended up renting it. Twice I’ve relied on my agentto help me with the decision making that took me down this path to simply get the home occupied. It is a big reality that today’s real estate market is forcing many people, like myself, to wear the landlord hat because of market conditions.

Today I am excited to announce that Zillow is expanding its marketing services to not only include homes FOR SALE, but now also include the ability to market homes as being FOR RENT.

Zillowhas always been a little different than other real estate sites because our foundation is a data base of ALL homes, not just homes that are currently on the market. Today we have about 93M property records on the site, with about 3.6M of them having been flagged as being for sale. Because of this, we get people in all stages of home ownership, from renting to buying to owning.

According to the U.S. Census American Housing Survey 2005, there are 34M rental households in the US, with 53% of rentals being 4 units or less and 30% being single family homes. And when we look at the 8M+ people that visit Zillow each month, nearly 1M of them are exclusively renters with untold others “on the fence” on whether to buy or rent.

So what is Zillow’s new product?

  • Zillow offers a Featured Rental Listing for just $9.95 for 180 days. Featured Listings are sorted to the top of search resultsand receive six times more views than non-featured listings.
  • Rich rental listings can be created with unlimited photos and detailed property information, and you only have to post this information once for up to 180 days.

How will people find my Rental Listing on Zillow?

  • Of course we’ll have the standard search, but we couldn’t just stop there.
  • Zillow has built the industry’s first search by monthly payment– allowing users to simultaneously search for homes for sale and for rent based on a monthly payment they can afford. (monthly payment on homes for sale will be calculated using that day’s mortgage rate for a 30-year fixed mortgage rate, assuming 20% down)

Zillow’s goal is to help people make intelligent and informed choices in all stages of life – whether they are renting, deciding whether to rent or buy, shopping for a home today, refinancing, remodeling or just dreaming. With the addition of rental listings and search, we are giving our users another tool to help them throughout their decision making process.

Click here to experience the For Rent search on Zillow.

Announcement on the Zillow Blog.

Post a home for rent.  

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Copyright 2010 Laura Monroe | Real Estate Virtual AssistantCreative Agent Solutions.com

If you want to go Virtual then here are some tools I highly recommend.

Broker Bryant is a Broker that rocks his business by being virtual, and utilizes the tools and technology that streamline his activites for the highest productivity on his part. The man has got it going on! Below are some of his MUST HAVE tools. Check it out!

Via Bryant Tutas-Tutas Towne Realty, Inc:

Florida Real Esate broker 407-873-2747

Hi folks, As most of you know I run a virtual real estate office. What this means is that my associates and I all work from our homes. I do most of my business over the Internet. I rarely talk on the phone. And I rarely show properties.

I list Florida properties for sale without ever meeting the Sellers and I sell Florida properties without ever meeting the Buyers. This is my preferred way of handling business. I mostly communicate via email and text messages.

I have found that conducting business like this is very efficient. I am able to spend more time communicating with my customers because I am not wasting time driving around looking at properties and talking on the phone for an hour when an email would deliver the same information.

The other advantage of handling communications via email and text messaging is that there is far less confusion. I rarely have to deal with “he said she said”. All I have to do is pull up the conversation thread and everything we “said” is right there in writing. No confusion. No mistakes.

Here are a few tools I couldn’t live without.

  • Gmail. The labeling feature in Gmail is my filing cabinet.
  • GoogleDocs. Everything I need online and there when I need it. I can also invite others to edit the same document. And don’t get me started on Google forms. The best thing since sliced bread.
  • Picasa and web albums. How would you like it if you asked the listing agent for additional photos and they could connect you with an album online that had dozens of them?
  • Scribd.com. What if your Seller can’t receive a 100 page attachment? Just upload the document to Scribd and send the seller a link.
  • Skype. Do a lot of International business? $12.95 (or so) a month and I can call anywhere in the world. I can even talk via webcam.
  • PDFill.com. Can’t afford Adobe Professional? Try this one for a one time fee of $12.95 (or so). Never use your printer again.
  • Google Groups. Need a FREE meeting place for your team? Go check it out


OK. That’s it for now. I have many more tools that I use everyday to make my life easier and less time consuming. My goal for next year is to be able run my entire Florida Real Estate business from my iPhone. How cool would that be?

***If you are an experienced agent and want to work for a virtual real estate company then check out my company site at www.TTRealtyNet.com.

 

The BIO for Bryant Tutas

Copyright © 2009 http://www.brokerbryant.com/ | All Rights Reserved

 

 

 

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Copyright 2010 Laura Monroe | Real Estate Virtual AssistantCreative Agent Solutions.com

Brian Gardner Designs a NEW Wordpress Theme Just for Real Estate Agents & Brokers

Brian Gardner with Studiopress.com has been one of the masters of WordPress Theme designs for quite a while now. His designs are know for having "clean code" which in itself creates the optimum environment for having great search engine "readability". He has once again created a new theme, only this time its specifically with the Agent or Broker in mind!

AgentPress.com just launched today, and even more exciting is that he has teamed up with the MyTechOpinion Team to help develop theme content.

Check Out the Demo to see for yourself! If you've been considering using Wordpress for your outside blog and need a clean, elegant design the AgentPress theme has amazing built-in features, is SEO optimized and allows you to combine a compelling platform to market your listings, your blog content all is one stunning package!

For more on the advantages of using Wordpress for real estate websites..this is good reading!

Thanks Brian for designing another awesome theme!

 

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Copyright 2010 Laura Monroe | Real Estate Virtual AssistantCreative Agent Solutions.com

Time To Dump The Desk??

LOVE this blog from Clint on going mobile...and all the tools you need to get started. No need to be tied to your desk..and when you need to leverage some assistance..a real estate virtual assistant is ready to go!

 

Via Clint Miller (Real Estate Client Referrals, LLC (RECR)):

With the real estate industry evolving at the rate that it is, many agents have adapted to include the ability to be as mobile as possible.  Gone are the days of meeting at the office or heading back to the office in order to get anything done. In fact, a good number of agents don’t even have an office. Their office has 4 doors, not just one…and it sports 4 wheels and bucket seats.

There is a mindset that needs to be adapted in order to effectively go mobile. You have to be really self-motivated. And, you have to realize that when you leave your house, you are working. You must also be able to be in contact at all times. And, you must be able to access anything you need at any given point in time. With that in mind, there are several things that one must possess in order to master the art of mobility:

1.    A good smart-phone – Don’t be cheap! Get a good smart phone…an Iphone or a Blackberry. And make sure you have a good data plan (I prefer the unlimited versions). More important than that, make sure you take the time to learn how to use it and put the tools available to you to your best advantage! There is no point in having it if you aren’t going to take the time to learn to use it.


2.    A good laptop – This pretty much goes without saying, but…when you get a computer, get something that seems to be WAY more than what you will actually need. That way, you won’t have to get a new one in a year because the cheap P.O.S. you bought isn’t big or fast enough. Get the super-gigantic hard drive. Spend the extra money for a hefty RAM upgrade. Also, invest in an external hard drive for back-up. Laptops are not that rugged…and are prone to injury.  They are also prone to be lifted by unscrupulous individuals, if given the chance. Losing all your data will suck far more than losing the laptop.


3.    A flip camera (or digital video camera) – These will automatically make themselves a useful tool the first time you have to preview a home or make an online tour of a new listing. I would recommend you get both a video camera…and a still frame digital camera. Both have distinct advantages depending on the need.

4.    Docusign – Or, some form of reliable electronic document signing and processing software. (If you don’t know what Docusign is, hit up @Docusign on twitter. Tell her @TheRealClint sent you.) This is an absolute requirement. This way, you can sign offers, amendments, contracts, etc, right on the computer and then email them wherever needed. This way, you don’t have to worry about printing documents, having to get the required signatures, making copies, etc. From a time management standpoint, this ability to eliminate these types of useless delays is a major advantage.


5.    GPS – Clients can tend to be a bit uppity when you miss appointments because you got lost on the way there. And, nothing is more embarrassing then having them sitting in your car and not knowing how to get to the next home they want to view.  Besides, you’re not a taxi. This isn’t a pleasure cruise. Get them where they want to be and do so in the quickest, safest way possible. Again, avoiding useless delays will be rewarded.


6.    MiFi or USB mobile broadband card – Again, don’t be a cheapskate here…get the mifi if it is available in your area. You will not be sad that you did. If not, make sure you have some form of broadband air card. You will need access to the internet on a screen larger than 2in X 3in at some point in your mobile career…and having one of these will make it much easier than trying to pirate wifi signals in hotel parking lots or having to find a Starbuck’s.


7.    A portable printer – Yes, a printer. That way, you can immediately print copies of documents and provide them to all parties in an extremely timely and efficient manner. Your clients will appreciate the added touch.

Remember, this isn’t just about mobility. This is about professionalism as well. Your reputation is on the line here. And, since you aren’t in an office, you had better be as good as possible because there isn’t any coffee pot to direct them to or free cookies to have them munch on while you get your proverbial "poop in a group". Don’t attempt to go totally mobile unless you plan on NOT falling victim to inadequate equipment and preventable delays. Both of which will cost you in the long run. If you are going to be mobile, you have to be able to handle any situation at that moment (as much as possible, anyway). And, these little technological marvels will make your life MUCH easier along the way.

 

If you would like more information on Real Estate Client Referrals and how we can help you get more clients, please contact Clint at 800-977-7058. Or, hit our fanpage on Facebook!

 

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Copyright 2010 Laura Monroe | Real Estate Virtual AssistantCreative Agent Solutions.com